THEATRE PARC ROYAL IS A PRESTIGIOUS THEATRE LOCATED IN BRUSSELS, WITH HISTORIC SHOWS AND A NOEW MODERN MOVEMENT IN LIVE THEATRE. THE BRAND NEEDED A REFRESH, WHILE MAINTAINING THE ICONIC BORDER MOTIF SEEN AT THE FRONT OF THE BUILDING. THE REBRAND AIMS TO BRING THE LIFE OF THEATRE TO LIFE, WHILE MAINTAINING HISTORICALLY GROUNDED.